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It’s easy to get lost in the avalanche of modern statistical reports and confident conclusions can seem hard to grasp. DigitalRiches focus on the key site metrics, which based on experience and best practice allow our E-Commerce customers to excel. These indicators are resoundingly instructive, enabling improvements across your site, transforming online performance.
We call them the Profitable 7:

  1. Browse to buy conversion ratio (CR)
  2. Site traffic (TR)
  3. WoM Reach (WR)
  4. Average order values (AOV)
  5. Customer lifetime value (CLV)
  6. Customer churn (CC)
  7. Cost per acquisition (CPA)

Contact us to help you with our experience in generating traffic for your business, especially using email marketing.

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